This years NAB gave us two Ah Ha moments. First, there are no real centralizing movie, TV show production enclaves anymore. The industry may make its money on good ideas creatively executed, but the industrys spirits rest in huge and we mean huge storage libraries spread around the country, around the globe. But before we discuss what was new, better, ready for use tomorrow, we need to do a little clean-up from the first two days.
The Other Tools
Previews Like showing the previews of an upcoming movie, Apple showed off the very best features of the newest version of Final Cut Pro which will be available later this summer. Source Apple
Apple, in their typical fashion, showed without showing the next generation of Final Cut Pro. They called it a sneak peak because even though it has been rebuilt from the ground up, it shows that the fruit company is going to continue to be a big player in professional content production. Typically, it was a beautifully orchestrated event that got you all excited but you couldnt really put your finger on what got your motor running other than the price $299.





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